Experience Strategy | UX/UI
Revolutionizing aesthetic practice management with a data-driven digital platform
Healthcare
Aesthetic Medicine
Challenge
Allergan needed a seamless, data-driven digital platform to help aesthetic practitioners manage their practices effectively. The challenge was to create an intuitive system that allowed users to track purchases, access training, manage rewards, and streamline financial transactions. The existing solution lacked user-friendly dashboards, clear analytics, and a well-structured rewards system, making it difficult for medical professionals to optimize their business operations efficiently.
How did we engage?
We partnered with Allergan to reimagine their Allergan Advantage platform, ensuring a balance between usability and powerful data analytics. Our engagement focused on a user-centric approach, analyzing practitioner needs, enhancing accessibility, and integrating financial and performance tracking tools. Through iterative design and development cycles, we built an interface that simplified complex practice management workflows while enhancing transparency. We also incorporated a tiered rewards system, enabling healthcare professionals to maximize savings and benefits from their Allergan partnerships.
Solution
We delivered a cutting-edge digital platform tailored for Allergan’s aesthetic healthcare partners. The redesigned Allergan Advantage featured:
- Interactive Dashboards: Offering real-time insights into practice performance, purchases, and financials.
- Rewards Optimization: A structured tier-based system allowing practitioners to track their benefits and maximize incentives.
- Seamless Ordering & Billing: A frictionless product ordering and invoice payment experience.
- Comprehensive Training Access: Direct integration with the Allergan Medical Institute for professional development.
- User-Centric Design: A mobile-responsive, intuitive platform that ensures effortless navigation and functionality.
By leveraging data visualization, automation, and enhanced accessibility, we transformed Allergan Advantage into a powerful digital hub that empowers healthcare professionals to focus on patient care while optimizing their business performance.
Impact
The revamped Allergan Advantage platform enhanced practice efficiency, boosting user engagement (+45%), reward utilization (+30%), and cutting order processing time by 50%, enabling practitioners to optimize operations and maximize their partnership benefits with Allergan.
User engagement
The new interface and accessibility improvements led to a significant boost in user interaction and platform adoption.
Reward utilization
Enhanced reward tracking and structured tier-based incentives drove an increase in loyalty program participation.
Order processing speed
A streamlined purchase and billing process cut transaction times in half, improving operational efficiency.
